From two brand’s that were founded on the concept of simply giving customers what they want, Virgin Airlines have recognised the growing customer demand for healthier in-flight food options, with Health Lab Protein Balls flying onto Virgin Domestic and Short Haul international flights from October 2016.
Just as Virgin is no ordinary airline, Health Lab is no ordinary health food brand!
Combining a bloody good product with a unique and playful brand that engages and connects with it’s customers, Health Lab is a Melbourne-born brand who make 100% natural, guilt-free, added sugar free and bloody delicious protein balls – ‘Balls with no BS!’
The partnership recognises that today’s jet setting customers have expanded well beyond traditional snack foods and are increasingly demanding healthier snack options.
Health Lab is passionate about making healthy snacks simple, accessible and convenient and are looking forward to taking off with such an innovative brand as Virgin!
FINALLY, ‘BALLS’ WORTH JOINING THE MILE HIGH CLUB FOR!